225311 — Public Relations Professional
Also known as Media Liaison Officer, Press Officer, Promotions Officer, Public Affairs Officer, Public Relations Consultant, Public Relations Officer.
What this occupation involves
Plans, develops, implements and evaluates information and communication strategies that create an understanding and a favourable view of an organisation, its goods and services, and its role in the community.
- planning and organising publicity campaigns and communication strategies
- advising executives on the public relations implications of their policies, programs and practices
- preparing and controlling the issue of news and press releases
- undertaking and commissioning public opinion research, analysing the findings, and planning public relations and promotional campaigns
- organising special events, seminars, entertainment, competitions and social functions to promote goodwill and favourable publicity
- representing organisations and arranging executive interviews with publicity media
- attending business, social and other functions to promote the organisation
- commissioning and obtaining photographs and other illustrative material
- selecting, appraising and revising material submitted by publicity writers, Photographers, Illustrators, and others to create favourable publicity
Visa lists & eligible subclasses
Where this code appears on official skilled-migration lists, and the visa subclasses it currently unlocks. Each subclass code links to its Department of Home Affairs page.
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- Subclass 186 Employer Nomination Scheme · Direct Entry
- Subclass 482 Skills in Demand · Core Skills
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- Subclass 190 Skilled Nominated
- Subclass 491 Skilled Work Regional (Provisional)
- Subclass 887 Skilled Regional
Talk to a registered migration agent
Anzscofinder presents facts, not migration advice. For your specific situation engage a Registered Migration Agent (Australia) or a Licensed Immigration Adviser (New Zealand), start with the official sources below.
Department of Home Affairs
immi.homeaffairs.gov.au
Visa applications, occupation lists, processing times.
Immigration New Zealand
immigration.govt.nz
Visa applications, Green List, AEWV, residence pathways.
MARA
mara.gov.au
Migration Agents Registration Authority, verify any AU agent.
IAA
iaa.govt.nz
Immigration Advisers Authority, verify any NZ adviser.
Migration agent or adviser? Want to be listed here? hello@anzscofinder.com
Labour market — Australia
Source: Jobs and Skills Australia. New Zealand does not publish per-occupation shortage ratings or projections.
Where this page's data comes from
- ABS: ANZSCO 2022 unit group · abs.gov.au as of
- AU: CSOL list · immi.homeaffairs.gov.au as of
- Jobs and Skills Australia: Occupation Shortage List · jobsandskills.gov.au as of
- Jobs and Skills Australia: employment projections · jobsandskills.gov.au as of
Build snapshot: .